Omar served as Social Media Manager & Creative Video Producer at GQ Middle East (Condé Nast) from 2025-2026, leading Instagram and TikTok strategy while producing, directing, and editing the majority of the brand’s video content. In under a year, he drove 100M+ views, significantly scaled cross-platform followings, and positioned GQ ME at the forefront of social-first storytelling. Omar amplified major cultural moments including Men of the Year 2025, multiple Fashion Weeks, and the Abu Dhabi Grand Prix, delivering multi-million-view campaigns while expanding reach in key commercial markets across the Middle East and beyond.